Susan Cooney is an executive leadership coach, inclusion strategist, author and speaker. She helps business leaders with clarity and focus on inclusion as a business accelerator. Susan has been on the founding team of 9 startups, with seven successful exits. She has led strategy, policy and executive leadership development for several global multi-nationals, including Symantec, NetApp, and Norton LifeLock. Susan views diversity, inclusion and belonging through a business lens, has authored several D&I frameworks and leverages successful change management practices to drive business growth.



Trantor (acquired)

InterNex (acquired)

LinkExchange (acquired)

iTrack (acquired)

PayPal (acquired)

SuiteSmart/FactorTG (acq.)

PlumChoice (acquired)

Placecast (acquired)

Givelocity (retired)


“Inclusionary management is a fiduciary responsibility for companies and leadership teams. It’s about getting the most out of our people and valuing each contributor.” Ty Ahmad-Taylor, VP Product Marketing, Facebook



Culture and Data

Leadership Mindset/Make-up

Inclusion Sentiment

Employee Surveys, 360’s

Evidence of D&I

How do we articulate the business value of D&I?


Develop inclusive leadership capability

Build leader narrative and credibility

Accountability thru CEO/BOD

Align to business strategies

Lead through action


Leadership/BOD Diversity

Equal Pay

Diverse Hiring

Supplier Diversity

Social Justice

Lead through Employee Experience


Leader Success Profile


Communicate commitment by operating outside of HR

Build credibility by taking action and measuring outcomes

Articulate expectations and goals, plus why it matters

Identify corporate touch points & partnerships

Build supportive governance

Reading List

Why Diversity Matters – McKinsey & Company

Belonging: A Fresh Look at Engagement – Forbes

The Six Signature Traits of Inclusive Leadership – Deloitte

The Other Diversity Dividend – Harvard Business Review

The Business Benefits of Gender Diversity – Gallup

A Moral and Economic Imperative to End Racism – Federal Reserve Bank

Workplace Diversity Through Recruitment – ideal

Why Diversity & Inclusion Matter – Catalyst (full of metrics and data!)

Waiter, is that inclusion in my soup? – Deloitte

If There’s Only One Woman in Your Candidate Pool – Harvard Business Review

What’s Holding Companies Back From Expanding Diversity – Wall Street Journal

Building An Inclusive Workforce at PayPal – PayPal Insights

Diversity is a Killer Business Strategy – LinkedIn

Research Proves Diversity is Good for Business – PayScale

Warren Buffet has the right answer to crony capitalism: Women – CNN Business

The Importance of Diversity in Engineering – National Academies of Sciences, Engineering and Medicine

The Employee Experience Imperative – ServiceNow

The Key to Inclusive Leadership – Harvard Business Review

Innovation, Diversity & Market Growth – Center for Talent Innovation

Delivering Through Diversity – McKinsey & Company

Better Decisions Through Diversity – Kellogg School of Management

Have you read any compelling articles on diversity and inclusion as a business or economic imperative? Send them to me (below) and I’ll be happy to expand my list.



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